Last Tuesday (May 1, 2012)
, I had the privilege to be on stage during the keynote at Blackberry World 2012
in Orlando. I was there to announce our strategic relationship with RIM to bring support for Blackberry 10 to Titanium
, something we've been working on with RIM for several months. Sitting back stage in the "green room" before my talk, I was very impressed with what I was hearing and seeing
from the other participants and from RIM itself.
RIM clearly understands the importance of BB10 to its future and definitely understands that the key to their success lies directly on the developer community and how apps are built for the platform. I won't rehash all of the public comments about RIMs demise, you can read them for yourself. Frankly, I believe RIM knows better than anyone what is in front of them and the speed at which they must bring BB10 to the market. Also, given the dynamics of the mobile market, I wouldn't yet count RIM out. I have seen a number of great innovations in the BB10 product that I think will impress users and help them differentiate against both iOS and Win8. Of course, I think that BB10 likely already has a better UX/UI than Android, but that's for you to judge.